Content Creation
Thazhai Silks
Content and catalogue work for an authentic Kanchipuram silk saree brand, from social posts and pop-up coverage to an editorial product catalogue.
What it was
Internship content creation and a college catalogue project covering concepts, reels, posters, pop-up coverage, layout, hierarchy, and visual presentation.
Reels, posters, event coverage, catalogue design
Context
The internship called for product and event content around a pop-up. The brand later became the subject of a college catalogue project focused on presenting its sarees clearly and consistently.
What I did
During the internship, developed concepts, created reels and posters, and captured the pop-up event. For the college project, planned the catalogue layout, hierarchy, presentation, and visual identity.
Why it matters
A mix of live brand content and a structured catalogue that shows both day-to-day execution and editorial design thinking.